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There are online marketing methodologies that you can start to implement when you have your initial business off the ground. These are more complicated than the basic “bum marketing” tips that beginners start with. Instead, as you become an “intermediate marketer” you must expand your repertoire of internet marketing methodologies.  Commission Blueprint 2 offers a set of such methods.

First of all, as everybody always announces, “the money’s in the list.” If you haven’t started email lists in all your niches, you are leaving cash on the table. There are online marketing methods that you cannot implement till you have lists.  

When you have lists, you can do many things. For instance, if you’ve a dog coaching list and a credit card list, you can cross promote. Maybe you can offer dog branded credit cards to the dog list.  

But it is not just your own products and services that you can promote with Commission Blueprint 2 when you have a list. After you top five hundred people on your list, you can create collaborations with other marketers. Perhaps you can send an e-mail to the other list in return for that marketer sending an email to your list. That way, you can not only promote products but build your own lists.  

But lists aren’t the sole internet marketing systems I need to talk about today. Another method is to build out your current sites. Most new marketers will start websites in a variety of niches. This is partly a scarcity of focus and partly without knowing what exactly to do. When you have worked out what works, you need to improve upon it.  

For example if you’ve got an adsense site that is making $2 a day, figure out how you can make $5 a day from it. Perhaps that means reconfiguring the look of the site to make the advertisements more clickable. Maybe it means adding more pages to the site so there are far more opportunities to click. Or maybe, it implies promoting the site more intensively. Once you have developed something that makes money, improve upon it.  

Another of my intermediate web marketing strategies is offering your system to beginner marketers. Now, newbies are suggested to stay out of the web promoting niche because pros have got a good chunk of the market. But you are no beginner. In fact, having recently grown your business from the newbie stage, you have much more in common with this target market than the “gurus” do.  

You can supply a report that details your system for making money. Another approach is to supply a course which delivers the steps over a period of time. If you are prepared to put the time into it, you can offer a training program. Not only is this a way of making some additional money, it is a way of giving back.  

Once you have sophisticated beyond the “newbie” stage, there are a whole host of intermediate internet marketing techniques to master.

See also: Commission Blueprint 2 Review

In this day and age businesses are looking for ways to survive.To accomplish this you have to take the intitiative.  You must be proactive rather than reactive.

The businesses that won’t make it are the ones that won’t do anything. You are aware of the ones.The ones that think that they don’t have the money to advertise.It is companies such as that who will fail.  Because in this economy, businesses can’t afford not to advertise.

For those that get it and know they have to advertise to survive follow this method.  This method is to use mobile billboards.  In the process of running my mobile billboards San Diego company I have seen many companies benefit from this.

Why use mobile billboard advertising?Because the customer is now more picky than ever in where they are going to spend their money.But not just that, most consumers can turn off all forms of advertising. They can fast forward commercials.They have satellite radio they can use which doesn’t have ads. They basically can live commercial free.

But with using mobile billboards or San Diego truck advertising that I like to use, consumers can’t avoid the ads. Truck advertising is with them in traffic.It is going to be right in front.  It is to the side of them.It gets a hold of their attention. With a gorgeously made ad, it has the effect of branding your business in your consumer’s mind.

Not like all the other types of advertising, this doesn’t have the option to be turned off. So you are guaranteed to get impressions.You pretty much lock into the fact that it will be seen by the consumer.Compared to different types of advertising, it is a much better alternative price wise.  Mobile billboard prices are worth it in terms of getting seen by the consumer. 

So if you are trying to survive, give truck advertising a try.For the money you use to advertise, this is one of the best.  It will give you exposure.Your prospects won’t forget you.  You will make more sales.

In today’s world, all businesses are looking for any method to help them survive.To accomplish this you have to take the intitiative.You can’t be reactive, you are going to have to be proactive.

The businesses that fail are the ones that are hiding and running. You know the ones.The ones that think that they don’t have the money to advertise.  It is those companies that will go under.Because the situation the economy is in, a business has to advertise to survive.

For those that understand and know they must advertise to make it in this economy go with this method.  This method is to use mobile billboards.  In the process of running my mobile billboards San Diego company I have seen many companies benefit from this.

Why use mobile billboard advertising?  Because consumers are more picky in where they spend their money.But not just that, most consumers can turn off all forms of advertising. They are able to skip commercials.  They can use satellite radio to avoid ads. They are able to live their life commercial free.

But with using mobile billboards or San Diego truck advertising that I like to use, consumers can’t avoid the ads. Truck advertising is with them in traffic.It is going to be right in front.  It is to the side of them.  It grabs their attention. With a gorgeously made ad, it has the effect of branding your business in your consumer’s mind.

It’s not like the other types of ads out there, this one cannot be turned off. So you are guaranteed to get impressions.  You are guaranteed to have the consumer see your business and brand.Compared to different types of advertising, it is a much better alternative price wise.  Mobile billboard prices are worth it in terms of getting seen by the consumer. 

So if you are looking for ways to make it, you have to try out truck advertising.  For your advertising dollar, it can’t be beat.It’s going to give your more exposure.Your prospects won’t forget you.You are going to drive more sales.

It’s a sunny morning and you’re sitting in your office. With a cup of hot coffee by your side and memories of the weekend’s activities still fresh in your mind, you feel relaxed and think, today at least, life is sweet.

As you take a sip of your morning Caffè macchiato you feel a rush of cool air on the back of your neck and catch a movement out of the corner of your eye. You blink to find an impeccably dressed stranger now sitting in the chair opposite. You are taken back; you didn’t hear a knock and just as you are about to confront this individual he begins in a calm and measured voice.

‘Here’s the deal’

‘In every city of the world I am going to display your product on billboards at the busiest junctions.’

‘I will be able to tell you how many people see the advertisement, their gender, nationality and age group.’

‘I will tell you what they think of your product and in many cases I will give you their contact details. While they are reading the billboard I will make it possible for them to view your website and, if they feel the urge, make a purchase.’

‘I can have all this setup in two days and it will cost you less than a small advertisement displayed in your favourite trade journal.’

He stops talking for just a second. ‘Interested?’

Now you might think that you should beware of offers that sound too good to be true, that you are going to wake up soon or maybe that you really should get a lock for that office door.

But let us just take a minute. If you are still reading this well I am that man who has come from nowhere and offered you a deal.

The advertising site is on the Internet and the billboard I’m offering is the humble online survey.

Stop for one moment and start to associate an online survey not with ‘market research’ but with ‘marketing’. Not any type of marketing but ‘Marketing’ with a capital ‘M’ and in flashing neon lights. Marketing that is quick, effective, direct and low cost.

You can advertise a published online survey on a website, or via email and like a billboard by the side of a major road junction, your message will appear in front of people. Unlike billboards where the number of people that see the advert has to be estimated an online survey records the number of times a survey is started.

Online surveys can ask demographic questions such as age, gender and nationality and in doing so allows you to collate metrics about the effectiveness of your promotion and confirm that you are interacting with the target respondent on a one-on-one level.

Unlike a billboard where the message can often just be subliminal with an online survey you have the opportunity to connect with the public to find out what they really think about your product, how it relates to them, how it is perceived.

Using an online survey website it takes only minutes and hours to create a survey and using the power of the Internet an online survey can reach hundreds of thousands of people on a daily basis.

Even if you throw in a prize as an incentive for people to complete the survey, maybe invest in some Pay Per Click advertising to capture a wider, or more focused, audience you are still talking low cost effective marketing.

‘So,. Do we have a deal?’

Writing surveys is easy; isn’t it? The reality is that writing surveys is easy but writing surveys that will be effective is more difficult. The following are twenty tips that if followed will help you write more effective surveys.

1. What is the purpose of the survey?

There are many reasons for conducting questionnaires. By correctly phrasing the questions and structuring the answers surveys can be used in a multitude of ways and for a variety of reasons. When compiling a survey don’t lose sight of its purpose.

2. Give the survey a good title

The title of the survey is an opportunity to instantly summarise a survey’s objective and encourage respondents to participate. Respondents need to invest time in completing the survey so you need to encourage them that their investment will be worthwhile.

3. Do not make the survey any longer than it needs to be

Every question asked should be asked for a reason. Minimize asking questions that will provide you with ‘nice to know’ information and concentrate instead on ‘need to know’ questions.

4. Use plain English, avoid terminology and acronyms, be consistent and ensure that the questions you ask will not result in ambiguous answers

Word the question carefully. If a question can be interpreted in more ways than one then there is a real risk that any analysis of the resulting survey data will be worthless or at the very least suspect.

5. Avoid long questions

Where practical use concise sentences. Long questions can cause a respondent to lose concentration and can lead to a higher level of incidents where respondents abandon a survey.

6. Ask one question at a time

Avoid confusing the respondent with a question like ‘Do you like golf and football?’

7. Don’t influence the answer

Do not load the question. ‘Should irresponsible shop keepers who sell alcohol to children be prosecuted?’ is likely to have no value.

8. Ensure that the answer format used allows the respondent to answer the question being asked

Allow the respondent to answer how they really feel or they may be inclined to abandon the survey. As a last resort consider the benefit of including a “No comment”, “Can’t say” or similar response option.

9. When you are compiling your survey consider how you will analyse the results once the survey has been published

When asking questions that allow for a free text open ended response appreciate that such information is likely to be difficult to score and/or summarised. Consider how answers can be grouped. For example “Indicate your length of service?” – ‘less than 1 year’, ‘between 1 and 5 years’ and ‘more than 5′.

10. Try and ensure that the questionnaire flows

Group the questions into clear categories as this makes the task of completing the survey easier for the participants.

11. Target your respondents carefully

Sometimes you will want to target a specific group, in others a cross section. If you can’t control who responds to your survey consider including questions/answers that will allow you to filter out respondents who don’t match your target profile.

12. Allow the respondent to expand on their answer or make comments

Allowing respondents to make additional comments will increase their satisfaction level and will also give valuable feedback on the specific questions and/or the survey as a whole. Remember though for a large sample collection it may be difficult to analyze free text open ended responses.

13. If the survey you are conducting is to be confidential ensure that your pledge is upheld

If you have made guarantees to the respondents that the survey is confidential you need to ensure that the individual data is not shared with anyone or used for any other purpose. Confidentiality must be maintained at all times and any contact information destroyed after the survey is complete.

14. Consider the advantages and disadvantages of allowing respondents to be anonymous or identifiable

If your respondents are to be anonymous then you will be unable to follow up specific complaints or match “pre” or “post” surveys. Allowing people to remain anonymous will however allow people to respond without possible peer pressure.

15. Give careful consideration to the best response format

Being consistent with the format used for responses is good practice. When creating your survey keep in mind that when analyzing the data single selection radio buttons are easier to analyze than multiple selection check boxes. Do not use a check box if a radio response would do.

16. Advise the respondent as to the approximate time it will take to complete the survey

If the survey appears to be a stream of never ending questions then respondent drop can increase. It is a good idea to give an indication as to how long the survey is likely to take so the respondents can choose the best time to complete the survey.

17. Inform respondents of the survey end date

Encourage your invited respondents to complete the survey as soon as possible but advise the respondents of the survey’s end date so that they have the opportunity to schedule the necessary time.

18. Pilot the survey

Before publishing a live survey publish a pilot survey to check for questions that are ambiguous or confusing and to confirm that the survey is aesthetically pleasing.

19. Before publishing the survey proof read the survey carefully

Check and check again that the survey is grammatically correct and makes sense. If possible get someone else to proof read the survey before you publish, if no one else is available then take a break before checking again.

20. Thank the respondent

To complete surveys respondents need to invest their time and should be thanked either in a covering letter, at the end of completing the survey or in a follow up letter. You may even want to consider incentives such as a reward of some sort.

For further information please visit Survey Galaxy