Freebies
Saturday, March 29th, 2008
Grab A Copy Of These Free Ebooks.
Do check back often, more will be uploaded.
The Greatest Marketing Secrets Of The Ages
Super Affiliates Marketing Secrets
Archive for March, 2008
What Does Target Market Mean?
Monday, March 24th, 2008
Target market is the term used to describe the group of consumers being targeted to purchase their products or utilize their services. Another word that may be substituted would be find your ‘niche market’.
In other words, you need to confirm that there’s a NEED for whatever it is your
business is going to sell – and that people are willing to pay for it!
Doing market research BEFORE you set up a business is just as important in the
offline world as it is online… But online research tools now make it incredibly easy to do this kind of research.
If you’re doing this on a budget, you will be interested in finding some FREE ways to identify hot markets:
1) Google AdWords Keyword Tool
https://adwords.google.com/select/KeywordToolExternal
This keyword generator from Google provides a list of potential keywords for AdWords ad campaigns but of course, you can use it for any purpose you like. You don’t need to login or pay anything.
Data comes from the massive resources of Google so your results are as up to date as Google is.
In a drop down box you can select from several alternatives including search volume for your keywords or keyphrases and trends in search volume. However search volume is nothing more than a graphic that depicts a score out of 5. You can opt for synonyms to also be displayed.
2) NicheBot
This is the original nichebot service. It offers fewer options than the new nichebot, but it’s easier to use and doesn’t require logging in.
3) WordTracker Free Keyword Suggestion Tool
http://www.freekeywords.wordtracker.com
Enter your starting keyword or keyphrase to generate up to 100 related keywords along with an estimate of their daily search volume.
You get numbers here too. Their results are drawn from Dogpile and Metacrawler, two meta search engines.
4) GoodKeywords
Download the free GoodKeywords software, it is a freeware. After you’ve installed it, you type your main keyword or keywords into GoodKeywords and click the “Go” button, it will go to the internet and find you a batch of related keywords and keyphrases.
GoodKeywords will also tell you how many times each of those keyphrases has been searched for in the search engines it queries. You will see them named on the tabs along the top.
When it has finished searching the internet, the bigger the number, the more popular that term is with searchers. And that can translate into you earning more money from your new site.
From the above mentioned tools, you will find a collection of related keywords and keyphrases. It will also tell you how many times each of those keyphrases has been searched for over the last year. The bigger the number, the more popular that term is with searchers. And that can translate into you earning more money from your new site.
There are also many other ways and paid tools available to assist you in finding your target market, more information will be discussed in next article.
Target your market or you will fail.
Six Steps You Need to Follow to Guarantee The Success of Your
Online Business! – download your FREE eBook.
Why You Should Rewrite Your PLR Articles?
Saturday, March 22nd, 2008
Search through your computer, you have some PLR contents, be it you acquired them or get them for free, rewriting them before posting to your site is to avoid content penalty by search engines.
Search engines are trying to feed surfers relevant results, to do so they will scan the on-page content. If you think that having the same content on two different sites gives you two chances to be ranked high, you are wrong. Search engines have complicated algorithms that can be difficult to reverse engineer. But one thing is certain: if the exact same content is used across multiple websites, you can suffer a duplicate content penalty.
It’s difficult to know exactly how much to change, but even changing only 10% of the content can easily put you in the clear. You can also modify the PLR article to something that sounds more like how you would write. However changing 70% of the content is necessary for article to be submitted to article directory.
You could avoid the duplicate content issue entirely by writing every article from scratch. But that’s time consuming and not everyone has the interest or ability. To run a successful site, you have lots of things to do every day. Whatever time you spend writing, you’re not doing those other things.
It’s a lot easier to re-write something than to write from just a new topic. Changing a phrase here and there is easy and the writing that’s already on the page stimulates you to think of alternatives.
It’s much quicker and easier to modify good quality content to avoid a duplicate content penalty and make it your own than it is to fix up junk. You can polish good chrome to a shine in a few minutes.
Right now you fully understand using PLR articles straight out of the box and post them onto your site, are not the most optimal way to use them. For this reason, you need to rewrite your PLR articles. Here are some rewriting tips for consideration:
1. Read the Article
Go through the article once so you have an idea of what it is about will help in rewriting it later.
2. Change the Headline
A headline must be short to work well, add a related keyword to the headline will be your best bet.
3. Rewrite the introduction paragraph
Reword the introduction paragraph, think of a different way of putting across the same point.
4. Create sub-headings in your articles
Break up your article into 2-3 sections, give them headings and rewrite the first few lines that go after each heading.
5. Rewrite the last paragraph
Go through the last one or two paragraph and rephrase them again. Follow the tips given in the previous section for what type of words to use, but basically as long as you stay on topic, use related keywords and paraphrase.
6. Create a call to action at the end of the article
For articles that are submitted to article directories, your intention is two-fold – you want to drive readers to your site, and you want the links from your submitted articles to help your site rank higher in the search engines. As such, it makes sense that the end of the article should contain some information about the site as well as a direct link back to it.
7. Add links
Use keywords in your article to link to sections of your website – specific articles or categories. Do this so as to create backlinks to your internal pages and this will improve your search engine rankings.
8. Review
Take a couple of seconds to go through your rewrite, check whether is the headline ok, does the subhead make sense, does the new article have a conversational flow to it. Make sure you haven’t missed out on anything and that you’ve formatted things properly (links, images, etc).
You now have a simple step by step process that you can take to either rewrite yourself, or to get someone else to rewrite the articles for you.
PLR content vendors vary a lot. Niche Content Packages, one of the best quality PLR sites and online since 2005, hires the best professional writers to give you the best content. The PLR articles offered here will give you a great starting point.
Another vendor I would recommend is Fireball Content Wholesaler, this company also provide high quality niche content sites, adsense sites, ebooks and articles.
However if you are too lazy to do anything and would prefer to outsource the activity, the best service that I prefer are Article Marketing Automation.
Another profitable type of affiliate programs is the residual income affiliate program or lifetime commission payout program.
These are usually programs that offer a service to the buyer for a monthly fee of which you get a commission off the recurring fee as long as the buyer stays as a member.
Residual affiliate programs usually pay only a small percentage of sales commission for every sale directed by the affiliate to the merchant’s site. Because of this, many people ignore the residual affiliate program and rather go for the high paying one-time commission affiliate program, which is known as linear income.
They are not wrong, but they are ignorant of the exponential benefits of residual income. Residual income also known as passive, or recurring income, is income that continues to be generated after the initial effort has been expended. In residual income affiliate program, instead of a one-time only commission, you’ll earn commissions on every re-order and monthly subscription fee, for as long as the customer remains as a member.
And these programs may turn out to be a huge profit center when you recruit a large number of subscribers over time through your affiliate link.
There are different levels or tiers in the affiliate network by which payments are made. In a single-tier affiliate marketing program, the affiliates are only paid one level based on the direct sales or traffic he has bring in.
In two-tier or multiple-tier affiliate marketing programs, the affiliate is not only paid for the direct lead or sales that he refers to the merchant, but also paid on every lead or sales referred by other affiliates who joined through his affiliate link. Sometimes, the affiliate gets additional compensation for a wider number of affiliates growth in different tiers of the network. It means that for the same effort of getting one customer to the product or service, you get paid on re-order, monthly subscription and also leverage on other people to create income for you.
So, in long run, residual affiliate programs virtually get more money than one-time payment affiliate programs. So, with the benefits that residual affiliate marketing can provide, it would really be unwise to ignore such programs.
The different affiliate marketing programs would virtually work differently and each would generally have their own list of benefits. Which type of affiliate marketing programs will work best for you? Could it be better if you can have a combination of both?
Discover the residual affiliate program for you here.
